Marketing is one of the pivotal part of running a business, this has evolved in the past few years; nowadays Marketing Officers of any organization are forced to add technical skills to their portfolio because the world is now focused on getting all they need from the internet.
In Africa, this knowledge is increasing but could be better as many are still focused on the traditional means of marketing even though these methods are becoming obsolete.
This forces entrepreneurs to look for the next best things. Below are 3 advantages of Online Marketing that should help you make a decision to take advantage of the Internet.
1. Maximum Potential Reach: Taking advantage of the internet in its many forms creates for you an unlimited potential reach; advertising on the Internet has far more significant results compared to advertising using traditional media like a billboard or newspaper.
You have a better chance of reaching an entire city, state, country, country or even the entire globe using Online Marketing compared to using the traditional methods.
2. Specific Audience and Retargeting: This is a feature you will not find on the traditional media, this is also one of the latest technology available for marketing products and services on the internet, this feature allows you to target specific audience such as by age, vocation, gender, city, country and many other metrics; in order to reach the expected crowd.
Re-targeting on the other hand is a feature that keeps your product in the view of the potential client until they decide to make the decision to become a customer.
3. Analytics: Everyone appreciates the value of information because it helps you plan for the future. Whenever you take an advert position on a newspaper or billboard, you have no idea who saw your advert during the duration you paid for;
There are no analytics of reach or people that actually saw your advert but with Online Marketing, you can get the data of exactly how many people came across your advert post and in the same vein get engagement from your potential clients.
Bonus: When advertising on the Internet, you can target a city, state or country and anyone on the platform you choose will most likely receive your content. A good number of people spend most of the time buried in their phones rather than looking up to a billboard or picking up a newspaper.
Hence with Online Marketing, you actually get your advert into their phones and the best part of it is that you can start getting engagement based on the kind of product or service you render.
IN CONCLUSION, Online Marketing is Significantly way CHEAPER and RESULT ORIENTED compared to the Traditional Advertising. Click here to learn on the different options available to market your services or products on the internet.
This is super enlightening.
“Creativity it is simple form that awakes the thought to want to do more.
We have been very impressed by yortech Solution’s ability to literally read our minds and deliver a corporate identity that perfectly symbolizes Organic Pavilion vision and conveys the stylish, elegant and modern image we needed to sustain the international development of our company giving us the best to run business with the company email and specially designed websites. We really appreciated Yortech Solution’s flexibility and efficiency. It’s great to work with someone so open-minded and responsive. Thank you!”.
Thank you, you one of our most valued and committed client
Thank you so much. Very informative. I love it.
Wow online marketing is the way to go,very effective since you can reach a large audience of people
great opportunity to acquire knowledge with understanding…im promoted with this to a new level of marketing platform.
Wow this is so wonderful to know, excellent, the global market is now digital
This is a good marketing strategy, i like it.
I luv this type of marketing.its a world wide business and promote someone s capacity
It is indeed interactive.
yes indeed!
This is an eye opener. I am so excited to see this.
yes, and keep tuned for more enlightening articles on technology.
Insightful. Thanks yortechs
Thank you for the information. Am upgraded
Very useful information indeed thank you
This is enlightening, Thank you Yortech
Wow Yortech solutions has really enlightened us on digital online marketing which is the number on leading way of advertising our product and services thank you very much for the entail.
Thank you. We will continue providing you with Quality content and solutions that will enable businesses in Africa Thrive.
This website certainly has all the information and facts I wanted
about this subject and didn’t know who to ask.
Very good post. I am going through many of these issues as well..
Spot on with this write-up, I actually feel this amazing site needs
a great deal more attention. I’ll probably be returning to see more, thanks for the information!
Hi great blog! Does running a blog like this
take a large amount of work? I’ve very little
understanding of coding but I was hoping to start my own blog in the near future.
Anyhow, if you have any ideas or techniques for new blog owners please share.
I know this is off subject but I just needed to ask. Cheers!
I’ve never used this system, thank you for conveying it.